Small Roller Compactor,Ride On Road Roller,Ride On Roller Compactor,Ride On Road Roller Compactor Shandong Storike Engineering Machinery Co., Ltd. , http://www.storikemachinery.com
In the current large-screen display market, small-pitch LED has become the target of many manufacturers. In addition to the traditional LED manufacturers, DLP manufacturers have become a driving force that cannot be ignored, Wei Chuang, MMS, GQY, etc. The mainstream DLP vendors have successively introduced small-pitch LED products, and are constantly increasing their investment in technology upgrades. So, what is the reason for DLP vendors to be so keen on small-pitch LEDs that have nothing to do with their core technologies?
The healthy and sustainable development of the company, DLP manufacturers can hardly refuse the small gap LED this big cake world is the best for the benefit of the world. Enterprise investment has always been based on its own interests, and DLP vendors are naturally no exception to the small-pitch LED market. Incomplete data statistics show that in the Chinese market in 2013, the market sales of small-pitch LED products below P2.0 reached 6,000 square meters, and the market prospect is very attractive. This is in stark contrast to the DLP splicing products whose market share is constantly being eroded.
In fact, as early as 2012, the market share of DLP splicing was under the siege of liquid crystal and plasma, and it contracted significantly. Relevant statistics show that in 2012, LCD and plasma splicing sales of 150,000 pieces nationwide, while DLP rear projection splicing market sales of only 35,000 units. So far, DLP splicing is still a well-deserved champion in terms of sales, but it is mainly due to its own high profits, and not a large expansion of the market size. DLP splicing applications are limited to the meteorological bureau, military Demonstration centers and other high-end applications that require fine-grained data presentations, and a wider range of mid- and low-end markets have become the world of LCD splicing.
For DLP splicing companies, in the face of increasingly competitive large-screen splicing market, the application of increasingly narrow DLP splicing is not enough to support the long-term development interests of enterprises, and it is imperative to actively seek new growth points. Compared with the LCD splicing market where the market structure has been stable, the small-pitch LED market that has just started is no doubt easier to break through.
To improve the product line, DLP splicing manufacturers strive to break the pressure of application limitation due to the rise of LCD splicing. In recent years, DLP splicing vendors have been actively diversifying to stabilize their market position. The most typical representative is the mainstream DLP. Manufacturers have begun to get involved in the field of LCD splicing, but this has not formed an industry trend. The reason is that in addition to missing the best timing, it is even more crucial that LCD splicing products do not fit the inherent development philosophy of DLP splicing manufacturers.
Different from the technology improvement in the field of DLP splicing, LCD splicing is a large-scale route. Due to the emphasis on cost advantage, only when the scale reaches a certain level, can it have outstanding advantages, and the core panel technology is only in a few upstream. In the hands of panel makers, in this case, the late DLP splicing vendors could not compete with the LCD giants, and they could only stand on the side of the runners, which obviously did not meet the long-term development interests of the company.
In addition, the application market of LCD splicing and DLP splicing has great overlap, and they are mainly used indoors. Therefore, to a large extent, the expansion of the market size of LCD splicing applications is a further compression of the market size of DLP splicing applications. This is obviously not a wise choice when DLP splicing products still have the advantage of seaming and high profit margins.
Investment in small pitch LED products is different. First of all, small-pitch LED products are still in their infancy, and DLP splicing manufacturers have been actively involved in the development, occupying the initiative in technological innovation, such as Weichuang has recently launched a heavyweight P1.48. Secondly, in the application range, small-pitch LED and DLP splicing are only a certain range of overlap. With the advantages of lightness, seamlessness and high brightness, small-pitch LED can better meet the application of outdoor and semi-outdoor environments. Demand, and these areas, DLP splicing products simply can not be touched. For DLP splicing manufacturers, small-pitch LED products are undoubtedly the choice of diversification, it is not surprising.
As the market share continues to be compressed, the competition in the DLP splicing market is becoming more and more fierce, and industry reshuffle is inevitable. In order to be able to gain a foothold in the rapidly changing market, DLP splicing manufacturers must keep pace with the times and choose multiple legs to walk, which is highly consistent with the core trend of the transformation of the entire large-screen display industry to integrated service providers.