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On March 11th, JD.com announced that it had reached a strategic cooperation with Beijing New Energy, a Chinese manufacturer of new energy vehicles and parts. According to the agreement, both parties will achieve a number of cooperation and resource sharing at the strategic and operational levels.
The cooperation includes:
Jointly promote policies and methods concerning new energy vehicles: Participate in the implementation and promotion of management policies and methods for the general and multi-purpose freight vehicles industry of new energy; Participate in the research and promotion of relevant industry standards for new energy refrigerated vehicles; Work together to develop and promote the government and Relevant functional departments have formulated, implemented and executed various new energy automobile standards for China's logistics express industry.
Joint investment in new business/new technologies: including car networking hardware and service technologies (such as Jingdong cloud services, big data applications, vehicle-mounted smart terminals, intelligent traffic management systems, etc.); new energy projects, business and financial services with Jingdong personal consumption The combination of loans; investment and acquisition of cutting-edge technologies for new energy vehicles.
Co-construction of a strategic cooperation platform: Actively integrate the advantages of Jingdong's and Beiqi New Energy's respective industrial chain, jointly promote the project of "car networking hardware and software and service product incubators"; build a new energy vehicle index research center based on big data and jointly explore new markets opportunity.
Sharing customer resources and carrying out joint marketing: The Bank built a new flagship store for BAIC New Energy, shared customers' resources of JD.com, and jointly explored the target regional market for new energy vehicles; and jointly built a green flow of Jingdong-beiqi New Energy from the point of reference.
Jointly expanding the post-car market: expanding the full range of hardware, spare parts and application markets based on new energy vehicles.
To promote the joint development and promotion of end-of-line logistics electric vehicles: to jointly formulate and promote the formulation, implementation and implementation of various new energy vehicle standards in the Chinese logistics express industry by the government and related functional departments, and jointly promote the use of vehicles in the Chinese e-commerce industry distribution field. product upgrade.