Shiya Wanxin Tools Factory , http://www.zjspiritlevels.com
At the 9th Beijing International Automobile Exhibition held last month, Jianghuai took the concept of “synchronous world†and demonstrated the achievements of Jianghuai's unremitting efforts in independent research and development over the years. Among them, not only the first five-star passenger car brand released by Jianghuai, but also the new concept car of the eagle, which was first launched by its Italian R&D center. Recently, the reporter and the manager of the Jianghuai Italian R&D Center, who is returning to China, conducted a face-to-face exchange. According to Ludi, the first Jianghuai sedan developed and designed by the JAC Italian R&D Center will be launched in the next year. Since then, from 2008 to 2010, there will be a number of New Products.
Eagle: carrying Jianghuai's own car dream
If the Ruiying SUV launched by Jianghuai earlier this year can also find some imitation traces, the eagle concept car, which was first disclosed as the first research and development center of JAC Italy R&D Center, has completely separated from learning and imitate.
Ludi, founder and head of the JAC Italy R&D Center. The designer, who is not very old from the famous ARUP company in the UK, said that the eagle is like talking about his own child, and his eyes are full of love and tenderness.
“How to condense China's profound culture and Chinese tradition into simple graphics, and then through industrial design language, finally embody it in car design is a very difficult process. Seven Chinese and foreign designers of the Eagle Design team are It took 8 months. It should be said that it is a concept car that integrates Chinese and foreign cultural elements on the Ruiying SUV platform and embodies the efforts of Chinese and foreign designers." According to Lu Di, concept cars and production cars The difference between the key depends on how the design is positioned. If the production platform is used as an input platform from the time of design, the mass production of this model will be faster, and it can be mass-produced in about one and a half years. If you start an innovative design from the platform and need to develop a platform, powertrain, engineering structure, etc., it will take at least three or four years. For the eagle, the JAC Italy R&D Center is more focused on the former. “Because of the current product platform (Ruiying), the function, driving and comfort have reached a high level, and the main improvement is in ergonomics.â€
Ludi said that the eagle undertakes several tasks, one is to prepare for the future transformation of Ruiying, the second is to be the practice platform for Jianghuai's own brand design, and the third is to see if the new model matches the existing platform. If the market reacts well, this product is a mass-produced product that can be quickly transferred to the production line. It is not difficult to see from its discourse that the eagle bears the heavy responsibility of paving the way for Jianghuai's own brand passenger cars.
R&D Center: The new foundation of Jianghuai's independence
According to Ludi, the JAC Italy R&D Center began construction in 2004 and was officially unveiled in June 2005. In the early stage, it has invested tens of millions of yuan. Although the R&D center is not large, there are only 15 Chinese and foreign core members, but most of them are from world-renowned design companies, such as Giugiaro, ARUP, Pininfarina, Broadcom and other design companies, which have many years of car design. work experience. At present, the center has the ability to design the entire vehicle from the renderings to the 1:1 model of the vehicle. The eagle is the result that is currently visible. He said that the center has several tasks. First, it is to study new product platforms and new concepts that are most in line with the Chinese market, so as to improve the competitiveness of Jianghuai products, so that Jianghuai products are not inferior to international brands. The second is engaged in ergonomics design, which is not a technical innovation, mainly commodity innovation. Such as: how to make the seat more comfortable and so on. The third is the familiar and relatively intuitive design.
Compared with other companies that have hundreds of people and thousands of R&D institutions, the scale of the JAC Italy R&D Center is very small. In this regard, Ludi explained that, first of all, we have a large external resource network in the local area, and there are about 15 external experts. They will participate in the work team in stages according to the needs of the project. These experts are experienced experts who have worked in internationally renowned design companies for decades and have a wealth of experience. Secondly, according to the current needs of JAC, there is no need to make too large a scale. He said: "The design of the car does not depend on the size of the company. The key lies in the human brain and the understanding of the design. As long as there is a good popularity and team, there is a condition to create a world-class R&D center. And, good. The atmosphere is also very important, which is the main reason why Jianghuai built the R&D center in the design capital of Italy.
Five-star logo: show Jianghuai's independent development determination
Among the passenger car logos released by Jianghuai, the five-star is very interesting. Ludi talked about his understanding of this: this symbol consisting of five stars and an ellipse, the five stars represent the spirit of the Red Army, indicating that Jianghuai will inherit and carry forward the spirit of the Red Army, and also symbolize customers, employees, shareholders, upstream and downstream partners and other interests. The close cooperation, mutual benefit and win-win of Fangwufang also symbolizes that the development of Jianghuai must rely on the coordinated development of multiple undertakings; the ellipse symbolizes the earth and vividly shows that Jianghuai’s concept of “integrating global resources to create a world car†is also borrowed. The ellipse is forced by the external force to shrink inward, warning that the Jianghuai people should always maintain the sense of crisis in the development.
Graduated from the Central Academy of Technology, majoring in product design, after obtaining a master's degree in automotive design from the world's second-ranked automotive college, Ludi, who has worked in the UK's famous ARUP design company for six years, talked about the original intention of joining the Jianghuai Group. It was repeatedly emphasized that it was attracted by the personality charm of the leaders of Jianghuai. "The concept of Jianghuai's integration of global resources to create a world car" touched me."
As early as the reporters interviewed Zuo Yan'an during the People's Congress in March this year, he revealed that the first car of Jianghuai was a C-class car. For a new company entering the sedan sector, there is no mature model to learn from, and from the very beginning, the possibility of success is negligible, not to mention the selection of the most competitive mid-level models. Some people even think that Zuo Yan'an is a bit whimsical and unrealistic. However, from the JAC Italy R&D Center and the Japanese R&D Center that was officially put into operation not long ago, we can see that it has always been a far-sighted, work-oriented, and rigorous left-wing. Although this road may be difficult, its original intention to develop its own passenger car road will not change.
Jianghuai's first self-developed car is expected to be available next year
2006 is nearing completion. There has been no new progress in the Jianghuai sedan project, which has received much attention. The "birth certificate" seems to have become the "pain" of the Jianghuai sedan forever. However, the Jianghuai passenger car did not stop, but under the guidance of the concept of “integrating global resources to create a world carâ€, it was silently on the road of independent research and development.