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When Sanlitun built the first batch of embassy districts in 1970, Sanlitun began to develop under the impetus of the undercurrent of fashion. A group of “restless†people began to try auto parts operations first-hand. There was no plan, no management, and all the houses used were Rented from the neighboring residents. In the early 1980s, on the South Road, a number of Xinhua Bookstores and daily-use department houses that were originally provided to the community were added. However, the business was not very good and they were leased to others for auto parts. From the late 1980s to 1992, Beijing first. The operators of batches of auto parts gradually converged on Sanlitun South Road from the scattered operations on the street. The south road is 600 meters long, with more than 170 auto parts stores and nearly 700 employees. The business is very hot.
In the subsequent years of development, by the year 2000, the famous Sanlitun Auto Parts Street in Beijing has become the largest auto parts sales center in North China and Northeast China, with over 200 auto parts stores and annual sales of approximately 10%. 100 million yuan, profits and taxes over 40 million yuan. The development of a street in Auto Parts for more than a decade has formed a brand effect, and this branding effect is inextricably linked with the Sanlitun area, and it has also become the earliest prototype of auto parts auto repair market in Beijing.
With Beijing’s land development and municipal reconstruction, the Beijing Municipal Government issued a circular on the demolition and relocation of Sanlitun Auto Parts in 2000. For the demolition of the Sanlitun Village, which was once heated, the director of the Chaoyang District Culture Committee, Li Longxi, said with emotion: “At that time, many domestic and foreign Friends have raised objections to the government. Such a center representing Beijing's fashion culture has just one chance to catch up with international trends. It is not easy. Therefore, residents should be moved instead of auto parts.â€
On the afternoon of October 24, 2000, Mr. Zhang Yonglu, one of the 7 merchant representatives who communicated with Auto Parts Street and deputy director of the demolition office, said that the development of the auto parts street for a decade had already formed a brand effect. If it is not protected, it will die out with the completion of the demolition work. This will undoubtedly be a very regrettable thing. Therefore, the merchants in the auto parts street have proposed some representatives to report the situation to the office, the district committee and the municipal party committee. They hope that the government can retain the roots of auto parts development and help maintain the popularity of this street.
In October 2000, Beijing’s bid for the Olympics was successfully carried out. Beijing’s auto parts and elites were retained to manage the business venues in Sanlitun Auto Market. Beijing Century Hengyi Investment Co., Ltd. resolutely built the Shilihe Nova Auto Market, and Sanlitun Auto Parts Co., Ltd. Street merchants jointly organized the overall relocation of Sanlitun Auto Parts Street in Beijing, which not only solved problems for the government, but also provided conditions for auto parts merchants to live and work in peace and content.
Shilihe Xinxing Auto Parts Market inherits the essence of Sanlitun Auto Parts Street. Along with the rapid development of China's auto industry, it has formed a large-scale market for more than 700 auto parts distribution companies by the end of 2004. Shilihe Auto Parts Market has become the largest and most popular professional auto parts business market in Beijing and even North China, which features imported imported auto parts. At the time, the auto parts industry circulated the following statement: Parts not available in the Shilihe Auto Parts Market were in the country. Can not buy, only to go abroad to order.
In order to ensure the smooth progress of the 2008 Olympic Games, the need to build the Beijing-Tianjin intercity track, and to meet the requirements of Beijing's standardized auto parts market, Beijing Century Hengyi Investment Co., Ltd. reluctantly gave up the operation of the Shilihe Auto Parts Market and established Beijing Wufangtian. Ya Auto Parts City, Wufang Tianya Auto Parts City Cheng Sanlitun Auto Parts Street, the essence of continued Shilihe Auto Parts Market, the world's best, membership of market management operation experience, carrying employees and merchants sincerely work together to successfully complete the Shilihe Auto Parts Market overall relocation To the strategic concept of Wufang Tianya Auto Parts City; Formed a full range of imported China-made parts centers such as Korean parts, US parts, Cherokee parts, Japan parts, Mercedes-Benz BMW parts, and European parts, and determined the monopoly of imported parts in Beijing auto parts market. The status, scientific and standardized market planning, and the establishment of image stores have all become bright spots in the auto parts market.
The two major relocations of the Beijing Auto Parts Distributor are the triple jump of the Beijing auto parts market. This triple jump has achieved the leaping development of the Beijing auto parts market, and also the story of the Beijing Auto Parts Culture. Since the early 1990s, Beijing’s car ownership has been continuously developing at an alarming rate. As of July 2004, Beijing’s motor vehicle ownership has exceeded 2.3 million, and Beijing’s auto parts trading volume has exceeded 80 billion yuan. Auto parts merchants are no longer a non-trivial street vendor. Instead, they gradually formed a blue-chip industry with leadership, government support, and development potential. Even if the auto market entered a downturn, the auto parts market remained strong. The growth momentum is believed that in the near future, the auto parts industry will surpass the auto industry and become the fastest growing sunrise industry. We look back at the past and look forward to the future. It is precisely to promote the auto parts culture in Beijing and even in North China. (Source: online market)