2006 Chinese car market boom truck market overall warmer


Compared with the negative growth of the truck market in 2005, this year's truck market has seen an overall upward trend under the influence of national macroeconomic policies and the rapid growth of the domestic economy. In particular, the performance of light trucks and heavy trucks has become outstanding, and it has become the market for trucks. The main growth point.

The market structure has quietly changed

In 2006, the market was in a relatively stable growth trend. After experiencing a sharp drop in profits last year, the commercial vehicle market finally reached a low point this year and showed signs of recovery.

According to the latest statistics from the China Association of Automobile Manufacturers, from January to November this year, the production and sales volume of the domestic automobile market reached 6,592,400 and 6,454,800 vehicles respectively, an increase of 27.92% and 25.49% year-on-year. The cumulative sales and sales of commercial vehicles were 1,785,900 units and 1,844,200 units, an increase of 14.55% and 13.70% year-on-year, of which, the sales volume of trucks totaled more than 1.5 million vehicles (including non-completed vehicles), which was a year-on-year increase. 12.28%.

From these data, we can see that the growth of the commercial vehicle market has been relatively stable this year, especially the truck market, which seems to have emerged from the gloom of last year and showed strong growth momentum.

Judging from the performance of the truck market, the light truck market is still the world of Futian, Jianghuai, and Dongfeng. However, this year, the “three major echelons” of the heavy truck market are quietly changing: the first forces are FAW and Dongfeng, 2004. In the past, they occupied more than 60% of the heavy truck market share. After entering the year 2005, due to the market's enthusiasm for large-tonnage products, and the products of the two major companies are mainly below 15 tons, their market share is affected; the second forces are Shaanxi Heavy Duty Truck, China National Heavy Duty Truck, Hongyan, Chongqing, and Beiqi Foton, they mainly produce more than 15 tons of products, and occupy the majority of the market's share. Due to the adjustment of the market structure, their market position and share have risen sharply. The third force is multinational companies in China. Mainly attack high-end products and large-tonnage products. This high-tonnage, high-horsepower, high-tech performance heavy-duty truck product is currently the hot spot for domestic heavy-duty truck companies. It is also the weak link of domestic heavy truck companies and the future direction of development.

The trend of "bipolarization" of trucks is obvious

Compared with the negative growth in 2005, this year's truck market has seen an overall recovery. Except for the shrinking of the China Card Market, all segments of the truck market have seen a surge in popularity, especially in the light truck market, which has grown faster than the growth rate of the truck industry. From January to November 2006, the cumulative sales of domestic light trucks exceeded 860,100 units, an increase of 10.93% year-on-year; the micro-card market also achieved gratifying results, the trend of trucks becoming more "bipolar", "slight truck + heavy "Truck" has become a major growth driver in the market.

Comprehensive analysis of the policy factors affecting the development of the truck market is mainly due to the fact that after entering the year of 2006, the growth rate of China’s GDP and fixed asset investment did not continue to decline as expected. At this time, the structural adjustment of the development of the heavy and light poles within the truck market was also It has been initially put in place. As a result, the truck market has stabilized and recovered from the downturn.

Driven by this trend, some truck companies have accelerated the pace of structural adjustment. Heavy truck manufacturers such as China National Heavy Duty Truck Group and Northern Mercedes-Benz have achieved high growth this year. Among them, JAC Heavy Duty Truck New Products has achieved a growth of more than 500%, and its micro-card micro-proposals launched at the appropriate time for market segments were in 2006. Years have also become the main product in the field of micro-cards.

With regard to this “bipolar” trend, industry experts have stated that this two-headed development trend in the truck market is not only a development trend of the international truck market, but also an inevitable choice for the truck companies after the domestic freight market has been regulated, and only keenly grasps the market trend. The timely launch of marketable products is the source of the company's development.

Harmony and development are the key

From the perspective of market performance, in the heavy-duty truck market, Dongfeng and FAW, which originally accounted for a major share of the market, have experienced a decline this year. Sinotruk and JAC Gehlfa have achieved a greater increase in this area; in the light-duty-card market, they are still Fukuda. , Jianghuai, Dongfeng third world. Compared with the same period of last year, Foton's light trucks grew 5.42% this year, with a slight increase; JAC light trucks continue to rise, and cumulative sales from January to November exceeded 100,000 units, an increase of 12.09% over the same period of last year. The development momentum of the top three is the strongest; Dongfeng has grown steadily this year, and the overall growth situation is better than last year, but there is still a certain gap between the light truck business and JAC.

In general, the domestic light truck market has already formed a relatively stable pattern and will not change much in the short term. However, it is worth noting that, after becoming the only company in the country last year to maintain profit growth among the 14 companies, sales volume of JAC light trucks has continued to rise all the way this year, setting a new record of 12.09%.

As for the heavy-duty truck industry, this year finally passed the cold and ushered in harmony and development. Clear policies, accelerated pace of investment in fixed assets, and booming road freight and network construction have all become the main drivers of industry growth. According to statistics, the overall value-added rate of the heavy truck industry in 2006 will be 10% to 15%.




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