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Volvo S80 Executive Edition coming soon
In April of this year, Volvo Cars will introduce an S80 V8 administrative model. Customers can now make reservations in dealer showrooms. In order to demonstrate to the public the unique Nordic luxury qualities unique to Volvo’s flagship sedans, Volvo Cars will launch the Volvo S80 Tour in the major cities of the country with the theme of “Tomorrow's Honor of the Future†in late March. .
The launch of the Volvo S80 V8 Executive Edition is to add a brand new luxury car purchase option to Chinese business elites. Through its exquisite Nordic luxury design, rich and practical configuration, top-level all-round security technology, the S80 V8 Executive Edition brings the luxury car concept to a new height.
Acura Acquires China
March 27 is the 22nd anniversary of the Acura Acura. It is understood that in the past 22 years, Acura has won the trust of more than 3.38 million users by virtue of its precise positioning for luxury car users and outstanding product quality. Acura, which has already succeeded in the North American market, will select China for the next stop.
It is reported that Acura Acura released this year's "Ahead/Before" brand slogan, and then upgraded the luxury service and accelerated the speed of channel construction. Following the announcement of the establishment of Hangzhou Xizi Store on January 22, the Beijing Yuquan Road Store opened on March 6th is Acura's eighth special store. This year, Acura Acura will also set up special stores in key cities in major markets in China. The speed of construction of channels will be significantly accelerated, which indicates that Acura Acura’s confidence in 2008 will fully attack the Chinese luxury car market.
Dongfeng Creates "Emotional Marketing" Festival
Recently, the “2008 New Year New Car Festival†and “New Year Dream†held by Dongfeng Nissan came to an end. The manufacturers seized the key factors of “emotional marketing†and created a classic case of “emotional marketingâ€.
It is understood that Dongfeng Nissan's “2008 New Year New Car Festival†“New Year Dream†event is started from the emotional communication of consumers, and helps the lucky participants realize the New Year’s dreams, so that Dongfeng Nissan and consumers, consumers and Dongfeng Nissan Motors formed emotional exchanges with each other to strengthen the public's understanding and memory of Dongfeng Nissan Motors and its brand connotation, and to communicate with participants on the basis of "emotional" communication.
Shanghai GM Enhances System Competitiveness through Innovation
Recently, Shanghai General Motors once again topped the list of "2007 China's Top 500 Enterprises in Informationization" conference and was ranked first in the list of China's Top 500 Informatization Enterprises for the third time.
At the same time, Shanghai General Motors won four awards: “Best Enterprise Informationization Benefitâ€, “Best IT Overall Architecture Awardâ€, “Excellent Informatization Construction Team Award†and “Best Supply Chain Management Application Awardâ€. Focused on by the participants. Shanghai General Motors has achieved a number of honors in information construction, not only confirming the company's strength and leading position in the field of information technology, but also showing that information technology is one of the core strengths of Shanghai GM's system competitiveness and its performance. Breakthroughs and solid guarantees provided by sustainable development.
Eighth Generation Accord 3.5 L Car Launches
On March 18th, Guangzhou Honda Automobile Co., Ltd. announced the grand launch of the eighth-generation Accord 3.5 L sedan in Guangzhou, with a guidance price of 339,800 yuan, which will be listed nationwide from today onwards, signifying that Guangzhou Honda has officially entered the C-class market.
On the same day, Guangzhou Honda also released the price of two eighth-generation Accord 2.0L, with a guide price of 181,800 yuan for 2.0MT and a guide price of 1.998 million for 2.0EX.
According to reports, the design concept of the eighth-generation Accord sedan is a perfect blend of agile force and forward-looking technology. And specifically for the eighth generation Accord 3.5 L sedan to build the VIC service system to better solve the worries of car owners car owners.
WABCO Debuts at Shanghai Expo
WABCO Automotive Control Systems recently unveiled the World Bus Expo Asia Exhibition, which showcased its innovative products, technologies and services for the entire vehicle and aftermarket in the Hall W5 stand F16.
As the world's leading authority in automotive control systems, WABCO has demonstrated its rich products to Chinese customers, including brake and stability control systems and system solutions specifically designed for passenger cars.
It is reported that the deep reason for WABCO's frequent exhibitions in China is the substantial increase in the manufacturing capacity of local vehicles. In fact, China has become the world's largest and rapidly developing commercial vehicle market. Its output exceeds that of Europe and North America, and its future development potential is huge.