SFH Philippine Red implements "Optimization Strategy"

When the entire country vigorously promotes the emission of State III, many key diesel engine companies are fully committed to the implementation of State III, and strive to occupy an advantageous position in the new game structure. SAIC Fiat Powertrain Co., Ltd. (SFH), as a company The new diesel engine manufacturing company, relying on the strong technical support of FPT Fiat Power Technology and the strong market resources of SAIC, seems to have leapt into the eyes of the world overnight from China's great southwest, under the background of the country’s upgrading of the industry structure through high-tech standards. , updated the layout of the top technology diesel engine manufacturing market...

In line with the "optimization strategy" for future market development

New products should meet the needs of future market development and reflect a good forward-looking – this is a golden rule for any sustainable manufacturing company to win market share. Based on this, the corporate vision set by Shanghai Philippine Red at the beginning of its establishment is “to be market-oriented, to integrate globally advantageous resources, to achieve lean production through the unity and efficient efforts of SFH employees, and to provide society with high-performance and high-quality products. And to improve the service of powertrain products, the company has become a globally competitive Chinese diesel engine company." The "Optimization Strategy" is proposed based on the above golden rules and corporate vision, with a forward-looking strategy that surpasses the existing competitive landscape to guide the market to continue to move forward. Behind the "Optimization Strategy" is SFH relying on the strengths of several major joint ventures to demonstrate the "system competitiveness": technology plus markets, from the global powertrain industry leader FPT Fiat Power Technology and China's auto giants SAIC Group's advantage portfolio.

Just like Apple in the electronics field, relying on product innovation, it has almost won the favor of people all over the world. SFH's “Optimization Strategy” is the first priority for product innovation. However, SFH Philippine Red has its own definition of product innovation. Its focus is not to blindly pursue the maximization of a certain technical function index of diesel engines, but rather it is close to "artistic perfect performance balance." How to integrate global advanced technologies such as built-in electronically controlled high pressure common rail system, engine exhaust brake system, various turbochargers, unique Fiat mute technology, overhead camshaft technology (SOHC), rear gear room layout system, etc. Technology, combined together, integrates a top-notch product with powerful and stable power, strong torque, suitable displacement, economical fuel consumption, and emission levels up to Euro V. It is the basis for SFH's Philippine Red’s search for a “balance of art”.

Secondly, the “Optimization Strategy” also focuses on the optimization of the sales market. In addition to meeting the supply needs of customers within the group, SFH Shang Fei is also thinking about the future development needs of downstream business partners. SFH Shanghai Philippine Red is committed to first satisfying the needs of the "core" replacement of mid- to high-end product lines in the domestic market and providing them with the corresponding optional models. Secondly, with the continuous development of the Chinese automotive industry, its advanced power products Will play a powerful role for the OEM to enter the overseas market.

Finally, the "Optimization Strategy" focuses on sustainable development. SFH has been advocating the concept of "China's green power" since its inception. FPT's leading global technology research and development capabilities and its full commitment to the Chinese market ensure that SFH can receive the latest and most advanced technical support in the world. In the diesel engine field, it can better reflect the environmental protection, advanced and strong development trend. In comparison with the implementation of the emission standards for motor vehicles (light vehicles) between China and Europe, SFH Philip Red clearly understood that the implementation of China's emission standards has gradually approached Europe. With the "Green Olympics" and "Green Expo" and other green concepts have been introduced in China, new energy vehicles have become the key support targets, and the green future has become an industry consensus. Whoever sets the benchmark in this field will certainly win the respect of the public. Whoever can effectively promote “green power” with a market acceptable strategy will win the market.

The comprehensive sustainable development of the market, product and service network constitutes the core focus of the “Optimization Strategy” of SFH, and also reflects the competitiveness of the system in terms of the respective technologies and resources of FPT Fiat Power Technology and SAIC.

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"Optimization strategy" full range of products will be available one by one

On May 22, the grand opening ceremony of SFH Shanghai Philippine Red was held in the production base of the northern New District of Chongqing. Its first star product, CURSOR9, is the perfect performance of the “Optimization Strategy” in product innovation:

The CURSOR9 engine adopts the overhead camshaft technology (SOHC) to eliminate the valve lifters used in diesel engine mid-shaft camshafts, making it simpler in structure, better in rigidity, and more precise in gas phase, improving diesel combustion efficiency.

It is also the first engine in China to use the third-generation BOSCH internal high-pressure common rail technology. Compared with the second generation common rail system of Bosch, the injection pressure is increased to 1800 bar, which can reduce diesel engine exhaust pollution by 20%. It can increase power by 5%, reduce fuel consumption by 3%, and reduce noise by 3dB. The built-in common rail system reduces the influence of the external environment on the engine oil supply system. The oil pressure and temperature parameters are more consistent and the injection is more accurate. This improves the diesel combustion efficiency and reduces the common rail system failure rate. The built-in common rail equidistant oil supply design reduces the length of the high-pressure fuel pipe, provides uniform oil supply for each cylinder, ensures uniform fuel injection, and effectively prolongs the service life of the engine by more than 20%.

Integrated globally outstanding components: All CURSOR9 self-manufactured parts are precision machined and manufactured by German machining equipment and assembled by an assembly line provided by an Italian company; other major components such as pistons, air compressors, steering pumps, turbochargers, etc. The use of internationally renowned brands ensures the reliability of the engine. The adoption of a globally advanced rear-mounted gear chamber arrangement simplifies the structure, reduces noise, and further enhances the reliability of the engine.

The use of lightweight materials and new manufacturing technology will reduce the weight of the engine by about 20%. The integrated design will reduce the number of parts by 10% or so compared with similar products, making the CURSOR9 weigh only 835KG, further reducing the weight of the vehicle and increasing Fuel utilization.

Optional engine exhaust brake system, unique cylinder head exhaust brake design, can effectively improve the safety of the vehicle brake.

The "artistic balance" of all cutting-edge technologies has finally got a perfect response to performance data:

In a wider range of speeds, the power is maintained at a maximum, allowing the engine to provide sufficient power for the vehicle at different speeds. At low speeds, the torque peaks, and within a wide range of speeds, the torque remains at a maximum, and the engine can continue to maintain strong power, allowing the vehicle to exhibit superior climbing performance and acceleration performance; economic fuel consumption speed range Width, so that vehicles on the diversified roads are still fuel-efficient, under actual conditions, the relative fuel consumption of 100 kilometers is reduced. The internal active lubrication system can also extend the replacement interval of the engine oil, which can save users a large amount of oil and filter replacement costs. The emission level meets and surpasses country III, and can easily be expanded to country V (industrial Tier3) without hardware changes. The concept of “green power” is effectively put in place.

Of course, after CURSOR9, SFH's efforts to promote new products will not stop, and the implementation of the “Optimization Strategy” will provide a relatively rich product line for market customers: product coverage from 3.0L to 8.7L Each series with maximum power from 70KW to 294KW and maximum torque from 360Nm to 1600Nm can meet the extensive power demand of heavy, medium and light commercial vehicles and engineering fields. F1C, NEF4, NEF6 and other star products will appear on the market.

"High quality, high performance" wins the initiative

In the current market, the production capacity of various manufacturers has been continuously improving, but the engine with excellent performance is still "a machine hard to find." The commissioning of SFH Philippine Red not only satisfies the needs of customers within the group such as SAIC Iveco Hongyan, Nanjing Iveco, and Shenwo Bus, but also provides a new high-performance engine for other domestic customers.

The implementation of this strategy has played a greater role in the actual sales process, and is particularly conducive to the development of new customers. SFH Shanghai Philippine Red is committed to "providing high-performance, superior quality and perfect service power products for the society". While providing cost-effective products, it focuses on providing value-added services to customers and the society and creating a "win-win" situation. .

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